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CPM Fee for Newspaper sites

Online Newspapers Sites attracted those most high average Cpm rates on their campaign Advertisers,
Major newspaper sites running around in the United States including online newspapers full page ads are perfectly increase their campaign sales because of lower average per thousand ad display advertisers can choose which promotion they like either single insertion accounted to 2.4 percent of impressions but a higher 6.7 percent of display advertising dollars.

Total cost $7, $20,000 to $80,000 the average cost per thousand impressions (CPM) more or less about 100,000 to 600,000 audiences sizes on online newspaper sites was $7, higher than each of the other top site categories and nearly three times the average CPM for the total U.S. Internet at $2.52.
Top Newspaper Groups
May 2010 - 2014
Total U.S. – Home & Work Locations
Total Unique Visitors (000)Total Pages Viewed (MM)Average Pages per Visitor
Total Internet : Total Audience 215,691592,5192,747
Newspapers123,8975,33943
The New York Times Brand32,53071922
Tribune Newspapers24,75335914
Advance Internet18,05332618
USA Today Sites16,7711549
WashingtonPost.com16,67717811
McClatchy Corporation13,98721615
MediaNews Group13,36214111
NYDailyNews.com12,50212210
Hearst Newspapers12,01719516
Wall Street Journal Online11,32511510

U.S. Online Newspaper CPMs Nearly 3 Times Higher than Average,

  1. Publisher Total Display Ad Impressions (MM) Share of Impressions Estimated Spending ($ 000) Cost per Thousand Impressions (CPM)
  2. Total Internet : Total Audience 354,636 100.0% 893,681 $2.52
  3. Social Networking 98,176 27.7% 54,684 $0.56
  4. Portals 69,664 19.6% 181,266 $2.60
  5. Entertainment 38,104 10.7% 181,147 $4.75
  6. E-mail 34,327 9.7% 32,370 $0.94
  7. Community 15,884 4.5% 33,435 $2.10
  8. General News 12,542 3.5% 77,055 $6.14
  9. Sports 10,850 3.1% 68,214 $6.29
  10. Newspapers 8,506 2.4% 59,441 $6.99
  11. Online Gaming 7,929 2.2% 21,234 $2.68
  12. Photos 7,391 2.1% 7,953 $1.08

CPM Fee for Newspaper sites 2014

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