24/7 Real Media Group Ad Network and Microsoft Advertising Network unite into 1. The Ad exchange filed rate, cpm rate,cpc rate, are very high cost to publisher and relevancy targeting ad campaign into Advertisers.
Real-Time Bidding (RTB) technology has re-invented traditional banner advertising. In the same way that search engines use keywords, RTB uses behavioral and demographic data to target ads at specific audiences, producing results like never before. Until now, the power of RTB has only been available to big-budget brands and agencies. SiteAdWiki- Believe that advertisers of all sizes should have access to world-class RTB technology.
24/7 RealMedia Publisher Average Ad Rate,
- Average CPM rate $0.05 po to $1.50 /1000 pageviews
- CPC rate up to $ 1.00 depending on site niche , High paying niche car loan, insurance, mortage, banking.
- CPV rate depending on advertisers video budget , If Advertisers budget $3.00 the publishers CPV is $0.03/ 1000 views